Archive for category Technology

Article – Add a shopping cart to your Fan Page? Now it’s easy…

Posted by Ron Olsen on Thursday, 1 April, 2010

BigCommerce Turns To Facebook To Socialize Online Storefronts

http://techcrunch.com/2010/03/24/bigcommerce-turns-to-facebook-to-socialize-online-storefronts/

Leena Rao
TechCrunch.com
March 24, 2010

It is getting easier and easier to sell your wares online and to share your business happenings with your friends and colleagues. Our Blogsite is tied to our Website and to our Facebook page via an automated stream. Now you can connect your online store directly to a page within Facebook, as well. The lines are blurring…


Article – Small businesses should look at IT security

Posted by Ron Olsen on Tuesday, 9 March, 2010

Give Your Business a Data-Protection Reboot

http://www.businessweek.com/smallbiz/tips/archives/2010/02/give_your_busin.html

Gerhard Eschelbeck
Business Week
February 18, 2010

A good article in Business Week about the need for IT security for small businesses.  In our experience, many small businesses started out with in-office servers that they built themselves and manage with the help of a local desktop support tech.  We developed our cloud-based solutions specifically for these small businesses, so they can take advantage of Enterprise-class security and availability, without the hassle and worry of handling security on their own, all at affordable rates.


Article – SMB increasingly move to hosted solutions

Posted by Ron Olsen on Friday, 26 February, 2010

Small Business Gets Tech Savvy: Nearly 30% plan to implement SaaS solutions in 2010

Todd Thibodeaux
IndustryWeek
February 12, 2010

It’s not just Insight’s clients who are moving toward more virtual solutions this year. The trend among small-to-medium businesses is toward taking advantage of the hassle-free availability of online services. And, as with most service businesses, including software-as-a-service (SaaS), the main points of evaluating solutions are price, level of service and an understanding of the specific business needs of prospective clients.

Articles – Free Business Tools & Resources

Posted by Ron Olsen on Wednesday, 24 February, 2010

The Help Is Free, and It’s a Click Away

http://www.nytimes.com/2009/12/09/business/smallbusiness/09toolkit.html?_r=2&ref=smallbusiness

Paul B. Brown
New York Times
December 9, 2009

A great article full of valuable links to additional resources. I’ve often said that the problem isn’t that there’s no information available out there, it is simply that there is too much information to be able to accurately and quickly track it all down. This article summarizes a lot of valuable resources to help narrow down your search.

And always, if you simply need some help or don’t want to have to do this all yourself, just give us a call and Insight be happy to help.


Article – Websites on the go

Posted by Ron Olsen on Friday, 15 January, 2010

Making web sites easier to use for people on the run
http://smallbiztrends.com/2009/12/mobile-friendly-website.html

By Lisa Barone
Small Business Trends
December 30, 2009

One of the latest trends for 2010, as confirmed by our partner Ash Boodel in his blogpost, is the creation of mobile-friendly versions of your website, particularly if you cater to a consumer base that is likely to be looking for information about your company while in transit.  If this sounds like your business, you should consider a low-cost, mobile-friendly version of your website. Foursquare did just that – read a recent article about them here.


Article – A new way to let your friends know where you are!

Posted by Ron Olsen on Monday, 11 January, 2010

Foursquare offers 7 smart solutions for small businesses

http://www.ducttapemarketing.com/blog/2010/01/04/7-reasons-why-small-businesses-should-take-a-look-at-foursquare/

by John Jantsch
Duct Tape Marketing
January 4, 2010

John always has his pulse on the latest technologies, not just for use by individuals, but specifically how they can be used by Small Businesses.  In this case, Foursquare is a company that uses games and social media connectivity to encourage users to let their friends know where they are.  From a business standpoint, by letting customers “check in”, you can provide real-time discounts and promotions (and get the word out that people are at your establishment).  Cool stuff, we’ll have to check this out.


Article – Small Business Trends to Watch (Part 2)

Posted by Ron Olsen on Friday, 8 January, 2010

Ask an Expert: Top 10 Trends in Small Business for 2010

http://www.usatoday.com/money/smallbusiness/columnist/strauss/2010-01-04-top-10-trends-in-small-business-part-2_N.htm?loc=interstitialskip

by Steve Strauss
USA Today
January 4, 2010

The conclusion of Strauss’ predictions for 2010.  Most interesting to me is the number one trend to watch, which is the resurgence of start-ups and small businesses.  With unemployment running out and the cost of starting up your own business diminishing, Strauss sees this as the perfect storm for entrepreneurship nationwide.   Let’s hope that he’s right!


Article – Small Business Trends to Watch (Part 1)

Posted by Ron Olsen on Thursday, 7 January, 2010

Ask an Expert: Top 10 Trends in Small Business for 2010

http://www.usatoday.com/money/smallbusiness/columnist/strauss/2009-12-28-top-10-trends-in-small-business_N.htm?loc=interstitialskip

by Steve Strauss
USA Today
December 28, 2009

An insightful look by Strauss into some continuing trends, including the era of hyper-connectivity of all your content and status updates, a continuation of the frugality that began in 2008 and a look at the direction that employment relationships are taking in this new economy.


Article – New Technologies at CES

Posted by Ron Olsen on Wednesday, 6 January, 2010

Latest and greatest tech innovations to be on display at the 2010 Consumer Electronics Show

http://bit.ly/6PLr9t

by Glenn Chapman
Yahoo News
Jan 3, 2010

The Consumer Electronics Show has always boasted a huge turnout, and this year will be no different.  With hundreds of thousands of industry members descending on Las Vegas, we are sure to see a lot of new product releases in the coming days and weeks.


Article – Process credit cards via iPhone?

Posted by Ron Olsen on Monday, 28 December, 2009

Twitter creator wants to give away Square, his credit card payment gadget

http://latimesblogs.latimes.com/technology/2009/12/square.html

Mark Milian
Los Angeles Times
December 2, 2009

A plug-in device that, with some software, can process credit card transactions on the spot.  Interesting concept for bringing the iPhone into more mainstream business applications.  Or is that the small businesses that could use this are the ones that already have the “cool” iPhones?  Chicken or egg, it will still be interesting to see how it works.